The Project Development Objective (PDO) was to lower the marketing costs for small
producers in the two selected areas (called ‘micro-regions’). The marketing costs were defined as
are those costs incurred in the aggregate of functions involved in moving goods from producer to
consumer. The Specific Objectives were to (i) lower transport costs in bringing locally-produced
goods to market and productive inputs from market; (ii) reduce other marketing costs (e.g., transit
losses); and (iii) ensure the sustainability of investments (transport and other basic infrastructure)